Education Marketing Blog & Articles for Schools & Universities 2024

9 Inspiring Back to School Marketing Ideas in 2024 [5 Campaigns Included!]

Thu, 29 Aug 2024 07:58:48 +0000

At this time of the year, you can come up with inspiring back to school campaign ideas and boost your sales. Many companies are profitably engaged in the fall semester of schools and colleges with their innovative marketing ideas for schools, higher education institutions and obviously, for students and their parents. Numerous kids and parents …

The post 9 Inspiring Back to School Marketing Ideas in 2024 [5 Campaigns Included!] appeared first on Edelman.

]]>

Inspiring EdTech Marketing Trends and Strategies Shaping 2024

Wed, 12 Jun 2024 14:47:14 +0000

Projected to reach a value of $696 billion by 2028, the EdTech industry is booming, much like the digital marketing industry. Both sectors are increasingly intertwined, driving growth together. However, this expansion brings its own set of challenges. As educational needs evolve and technology advances at an unprecedented rate, EdTech companies are finding it increasingly …

The post Inspiring EdTech Marketing Trends and Strategies Shaping 2024 appeared first on Edelman.

]]>

Website Design Examples for Higher Education Institutions to Boost Enrollment

Wed, 17 Apr 2024 08:51:50 +0000

In a world where 94% of first impressions are design related, can a college or university truly rely solely on its legacy or word-of-mouth to fill classrooms? Gone are the days. Now, a student’s journey begins online, making the quality of higher education website design a crucial factor in their decision-making process. A well- designed …

The post Website Design Examples for Higher Education Institutions to Boost Enrollment appeared first on Edelman.

]]>

8 Proven Higher Education Marketing Strategies to Boost Enrollments

Mon, 04 Mar 2024 12:31:55 +0000

As students compete with one another to get accepted to their dream school, higher education institutions are also constantly seeking innovative ways to attract and retain students. As there is a significant amount of options available to potential students who seek to get a higher education, standing out for universities requires more effort than just …

The post 8 Proven Higher Education Marketing Strategies to Boost Enrollments appeared first on Edelman.

]]>

Digital Marketing for EdTech in 4 Steps: Start Attracting More Students Today

Fri, 02 Feb 2024 13:54:59 +0000

Most probably, everyone immediately accepts that the more people you reach, the better it gets for your business. And it is the same for the EdTech landscape, obviously. But, how can you manage not to spend your precious treasure -yes, of course, I mean your budget- on unrelated people who never ever think about benefiting …

The post Digital Marketing for EdTech in 4 Steps: Start Attracting More Students Today appeared first on Edelman.

]]>

Powerful Digital Marketing Strategies for Schools & Institutes in 2025

Sat, 09 Dec 2023 07:00:00 +0000

To keep up with the requirements of the digitalized world and reach their target audience effectively, all kinds of educational institutions need to leverage the power of online platforms. Digital marketing has become an essential tool for schools and educational institutes to attract prospective students, engage with parents, and promote their brands. On average, a …

The post Powerful Digital Marketing Strategies for Schools & Institutes in 2025 appeared first on Edelman.

]]>

Duolingo’s Game Changing Marketing Strategy: Unlocking Success

Fri, 23 Jun 2023 08:57:13 +0000

Duolingo generated 369.7 million dollars revenue in 2022 simply from subscriptions to the company’s premium service. The stat speaks volumes about that brand’s impact. As one of the most popular language-learning apps, Duolingo’s marketing strategy is a solid case study for all upcoming and established businesses. The company. Whether you want to increase your user …

The post Duolingo’s Game Changing Marketing Strategy: Unlocking Success appeared first on Edelman.

]]>

Get More Students: SEO Strategies for Schools & Educational Institutions

Sat, 16 Jul 2022 07:28:33 +0000

Successful SEO for schools improves visibility and accessibility. In this way, target searchers like prospective students and parents can connect with you. SEO is essential to your marketing strategy to increase your school’s enrollment and get a higher rank in competitive education marketing. But how will this strategy work? At this point, we will clarify …

The post Get More Students: SEO Strategies for Schools & Educational Institutions appeared first on Edelman.

]]>